Seven leading Delft companies, each with their own story. Beeldjutters brought those separate stories together into one flowing visual performance, with a coherent visual language and a shared rhythm that connected the diverse innovations in image.
To achieve this, we designed animated illustrations specifically for a large LED screen placed behind the glass facade of the Huis van Delft, tailored to themes such as biotechnology, water and health.
On the outside a video mapping on the facade, on the inside the lighting as a full part of the same composition. Everything synchronised on one timeline: the LED screen, the exterior projection and the interior lighting as one moving whole.
The Huis van Delft is located directly next to the station, one of the busiest spots in the city. For passers-by, Delft became briefly visible for what it is: a city that thinks ahead.
Commissioned by creative agency De Burgemeesters, in collaboration with technical producer First Impression and Delft Marketing.
VISUAL DESIGN
Beeldjutters:
Julian van Buul
Vincent Vriens
ANIMATION
Julian van Buul
Demian Geerlings
Pieter Reijnen
MUSIC
Joost van Dijk
TECHNICAL PRODUCTION
First Impression
COMMISSIONED BY
De Burgemeesters
VIDEO
Delft Marketing / Visit Delft